Professional Experience.

Quickbase

Associate Content Marketing Manager (October 2023 - January 2025)

Red Lorry Yellow Lorry

Account Executive (May 2019 - July 2020)

Account Coordinator (September 2018 - May 2019)

PAN Communications

Senior Account Executive (December 2020 - July 2023)

  • Responsible for drafting press releases and both short-form and longform content on behalf of clients for new product announcements, client wins, thought leadership and more.

  • Supported communications strategies and overall account direction for B2B tech and media/entertainment clients.

  • Tasked with staying abreast of industry news, including running daily news scans for mentions of clients and competitors

  • Responsible for training Account Coordinators on media outreach, content drafting, and overall client communications.

  • Promoted in May 2019.

State Street Corporation

Associate II (July 2017 - September 2018)

Associate I (March 2016 - July 2017)

  • Responsible for communicating daily with client-facing teams, pricing teams, and accounting teams, in a fast-paced, heavily deadline-driven financial setting.

  • Process cash transactions and foreign exchanges for high-profile clients that use State Street as a custodial bank.

  • Promoted in August 2017.

New England Revolution

Grassroots Marketing Representative (October 2014 - February 2016)

  • Responsible for setting up and running grassroots events in the local community, and executed various marketing campaigns across official New England Revolution social media accounts.

Boston Bruins

Marketing & Promotions Intern (January 2015 - April 2015)

  • Wrote copy for official team digital and social media platforms. Monitored and analyzed data from all official team social media accounts (Facebook, Twitter, Instagram).

  • Contributed to corporate partnership recaps and tracked partnership activations throughout the season.

  • Coordinated grassroots marketing efforts, community events and official contests sponsored by the team.

New York Rangers

Public Relations Student Associate (May 2013 - August 2013)

  • Responsible for daily media clips distribution.

  • Wrote official press releases about player trades, signings, personnel changes and schedule announcements.

  • Contributed to and edited official New York Rangers publications including Media Guide, Prospect Development Camp media guide, Training Camp media guide and “Broadway Blue,” the official New York Rangers magazine.

Keene State College Men’s Ice Hockey Team

Communications Director (April 2011 - May 2014)

  • Worked alongside the broader marketing department to develop content to help further company messaging. Created short and long-form content, including blog posts, eBooks, research reports, whitepapers, landing page copy, social media copy, and customer case studies, among others.

  • Managed publication of content on company website through the CMS platform. Scheduled articles for publication that included embedded media, inline advertisements, hero imagery and customizable headers. 

  • Worked alongside an external SEO agency to develop SEO-optimized articles for the Quickbase website based on current marketing campaigns.

  • Maintained relationships with sales, customer marketing, and product marketing teams to develop impactful case studies highlighting customer success stories.

  • Responsible for interviewing, hiring and training our offshore content development team in India.

  • Experience working onsite at industry events, including the IMTS manufacturing technology show in Chicago, as well as Quickbase’s Empower user conference.

  • Specialized in content creation for clients in the B2B technology space. This included the creation of bylined articles and blog posts for clients on behalf of key executives. Worked closely with spokespeople to learn tone of voice, as well as learning foundational details of client fields such as quantum computing, data center backup, and other technical areas to better understand company messaging.

  • Maintained content repositories such as commentary banks, storing quotes from executives and spokespeople to be used for media outreach.

  • Developed press releases and eBooks/whitepapers to support product and research announcements, as well as copy to be used across social channels such as Twitter, LinkedIn and Facebook.

    • Examples of client work available upon request.

  • Supported content strategy and development for clients such as HPE and Hewlett Packard Labs, Quickbase, Actian, UPS Capital and Relay Network, among many others.

  • Worked alongside PAN’s agency marketing team to become an “agency freelancer,” crafting ad-hoc requests for client success case studies, submissions for industry awards, development of new business decks and more.

  • Directed all forms of marketing and public relations on team’s website and social media accounts (Facebook, Twitter, Instagram).

  • Elevated official team Twitter account to the highest-followed athletic account on campus.

  • Coordinated the team’s philanthropy, fundraising and recruitment efforts.

  • Worked with head coach to create this role.