Professional Experience.
Red Lorry Yellow Lorry
Account Executive (May 2019 - July 2020)
Account Coordinator (September 2018 - May 2019)
PAN Communications
Senior Account Executive (December 2020 - July 2023)
Responsible for drafting press releases and both short-form and longform content on behalf of clients for new product announcements, client wins, thought leadership and more.
Supported communications strategies and overall account direction for B2B tech and media/entertainment clients.
Tasked with staying abreast of industry news, including running daily news scans for mentions of clients and competitors
Responsible for training Account Coordinators on media outreach, content drafting, and overall client communications.
Promoted in May 2019.
State Street Corporation
Associate II (July 2017 - September 2018)
Associate I (March 2016 - July 2017)
Responsible for communicating daily with client-facing teams, pricing teams, and accounting teams, in a fast-paced, heavily deadline-driven financial setting.
Process cash transactions and foreign exchanges for high-profile clients that use State Street as a custodial bank.
Promoted in August 2017.
New England Revolution
Grassroots Marketing Representative (October 2014 - February 2016)
Responsible for setting up and running grassroots events in the local community, and executed various marketing campaigns across official New England Revolution social media accounts.
Boston Bruins
Marketing & Promotions Intern (January 2015 - April 2015)
Wrote copy for official team digital and social media platforms. Monitored and analyzed data from all official team social media accounts (Facebook, Twitter, Instagram).
Contributed to corporate partnership recaps and tracked partnership activations throughout the season.
Coordinated grassroots marketing efforts, community events and official contests sponsored by the team.
New York Rangers
Public Relations Student Associate (May 2013 - August 2013)
Responsible for daily media clips distribution.
Wrote official press releases about player trades, signings, personnel changes and schedule announcements.
Contributed to and edited official New York Rangers publications including Media Guide, Prospect Development Camp media guide, Training Camp media guide and “Broadway Blue,” the official New York Rangers magazine.
Keene State College Men’s Ice Hockey Team
Communications Director (April 2011 - May 2014)
Specialized in content creation for clients in the B2B technology space. This included the creation of bylined articles and blog posts for clients on behalf of key executives. Worked closely with spokespeople to learn tone of voice, as well as learning foundational details of client fields such as quantum computing, data center backup, and other technical areas to better understand company messaging.
Maintained content repositories such as commentary banks, storing quotes from executives and spokespeople to be used for media outreach.
Developed press releases and eBooks/whitepapers to support product and research announcements, as well as copy to be used across social channels such as Twitter, LinkedIn and Facebook.
Examples of client work available upon request.
Supported content strategy and development for clients such as HPE and Hewlett Packard Labs, Quickbase, Actian, UPS Capital and Relay Network, among many others.
Worked alongside PAN’s agency marketing team to become an “agency freelancer,” crafting ad-hoc requests for client success case studies, submissions for industry awards, development of new business decks and more.
Directed all forms of marketing and public relations on team’s website and social media accounts (Facebook, Twitter, Instagram).
Elevated official team Twitter account to the highest-followed athletic account on campus.
Coordinated the team’s philanthropy, fundraising and recruitment efforts.
Worked with head coach to create this role.